Make every click count with expert PPC management for your Altrincham business
No Long-Term Contracts
Month-to-month service
Transparent Pricing
No surprises
20+ Years Experience
UK-based specialists
Small Agency, Big Impact. Personal attention and fast response times without corporate bureaucracy.
Altrincham is one of Greater Manchester's most celebrated town centre success stories. The businesses here are ambitious, creative, and discerning about who they work with. We bring 20+ years of digital marketing expertise to that table, covering PPC and every other channel.
Serving businesses across Greater Manchester, Cheshire, Liverpool, and the Wirral, we deliver expert PPC alongside SEO, paid social, and AI-powered marketing.
Our senior team has delivered results across automotive, technology, healthcare, and professional services sectors - experience that translates directly into smarter strategies for your business.
We offer transparent pricing, month-to-month agreements, and direct access to the senior strategists managing your campaigns. Our clients stay because they choose to - and most do, for years.
Pay-per-click advertising puts your business in front of potential customers at the exact moment they're searching for what you offer. You pay only when someone clicks your ad, making it one of the most measurable and controllable forms of digital marketing available. For Altrincham businesses, well-managed PPC delivers qualified leads and sales with a clear, trackable return on investment.
Our PPC management covers every element that determines whether your campaigns generate commercial returns or waste budget. Keyword research identifies the search terms with genuine buying intent - the searches where someone is ready to enquire, book, or purchase rather than just browsing. Campaign structure organises these keywords into tightly themed ad groups with appropriate match types, giving us granular control over where your budget goes.
Bidding strategy is managed with discipline. We follow a proven progression: starting with controlled bid strategies to gather quality conversion data, then advancing to automated bidding only when the data is robust enough to support it. In our experience, this phased approach consistently outperforms campaigns that jump straight to Google's automated settings. We also know from managing campaigns across hundreds of B2B accounts that exact match keywords outperform broad match in roughly three quarters of cases - and we apply that knowledge from day one.
Ad copy is written, tested, and refined continuously. Every headline and description is treated as an opportunity to improve your click-through and conversion rates. We don't write ads once and leave them - we test multiple variations and let performance data determine what stays.
We manage campaigns across both Google Ads and Microsoft Ads. Microsoft's platform often delivers significantly lower costs per click for the same quality of traffic, and for many Altrincham businesses, it's an untapped source of affordable, high-quality leads.
PPC for SMEs
You don’t need to understand PPC. We do that for you. Here’s the entire process.
We start by understanding your business, your goals, and your current performance. Through a detailed audit and honest conversation, we identify the opportunities that will make the biggest commercial difference - and build a clear strategy around them.
Your strategy is implemented by senior strategists with over 20 years' experience - the same people who built it. No handoff to junior staff, no learning on the job. We move quickly, communicate clearly, and keep you involved without overwhelming you.
We report monthly on the metrics that actually matter to your business - not vanity numbers. Every campaign is continuously optimised based on real performance data, and your strategy evolves as we learn what works best for your market.
Don’t just take our word for it
Call Us: 01928 391 273
Well-managed PPC is one of the most reliable ways to grow your business. Badly managed PPC is one of the quickest ways to waste money. For Altrincham businesses, we make sure it's firmly the former.
We start by finding the keywords where real buying intent lives - the searches from people who are ready to enquire, not just researching. Campaigns are built with tightly structured ad groups and match types chosen for performance, not convenience. We've seen enough data across hundreds of accounts to know that exact match beats broad match in about three quarters of B2B campaigns, and we don't waste your budget discovering that the hard way.
Automated bidding is brilliant - when it has the data it needs. The single most common mistake we see in accounts that come to us is premature smart bidding: switching to automation before there's enough conversion data for it to work properly. We follow a clear progression: controlled bidding to build the data, then automation when the numbers are genuinely there. For Altrincham's ambitious businesses, that means better results faster.
Every ad is an opportunity, and we treat it that way. We write multiple variations and test them against each other continuously - headlines, descriptions, extensions, the lot. Data tells us what resonates with your audience; we scale the winners and drop the rest. It's not a launch-and-leave approach. For Altrincham's creative and commercially savvy business community, your ads need to reflect that quality.
Wasted spend accumulates quietly if nobody's watching. We monitor search terms closely and maintain rigorous negative keyword lists to make sure your budget only funds clicks that matter. We also manage Microsoft Ads alongside Google as standard. For many Altrincham businesses, Microsoft delivers strong leads at materially lower costs - and it's a channel most competitors aren't even using.
Hands-on marketing execution
Month-to-month service - stay because we deliver results, not because you're trapped
See what happens when computing expertise meets marketing experience.
Direct access to senior expertise without the inflated day rates.
Work with professionals who've already mastered their craft.
PPC can start driving qualified traffic within days of launch. However, the first two to four weeks are typically a data-gathering phase where we optimise keywords, refine targeting, and build the conversion data needed to improve performance. Most businesses see strong, consistent results within the first month or two.
Yes - we manage both platforms as standard. Microsoft Ads often delivers significantly lower costs per click for the same quality of traffic, and for many of our Altrincham clients it's an untapped source of affordable, high-quality leads. We recommend running both platforms together to maximise your reach and reduce your average cost per acquisition.
Budget protection is built into everything we do. We review search terms regularly and maintain comprehensive negative keyword lists to prevent irrelevant clicks from consuming your budget. We also follow a disciplined bidding progression - starting with controlled strategies before introducing automation - which avoids the premature smart bidding that wastes significant budget across many accounts.
We focus on the metrics that drive your business: cost per lead, conversion rate, and return on ad spend. We don't measure success by impressions or clicks alone - those are inputs, not outcomes. Monthly reporting is transparent and designed to show you exactly what your PPC investment is delivering commercially.
No. We work on a month-to-month basis with just 30 days’ notice to leave. We believe you should stay because we’re delivering results, not because you’re locked in. It’s one of the reasons our average client relationship is over four years – our clients choose to stay.
Our monthly packages start from £700, with options at £1,250 and £2,000 depending on the scope and complexity of what you need. Pricing is transparent from day one – no hidden fees, no surprise invoices. We’re happy to discuss what would work best for your Altrincham business on a quick call.
Call us on 01928 391 273, email [email protected] or fill in the form and we’ll get in touch asap.
